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The campaign for Les Néréides was designed to showcase their ballerina necklace, merging 3D and AI to create a distinctive visual narrative. Drawing inspiration from Lotte Reiniger’s early silhouette animations and the romanticized Paris of the interwar period, the project crafted a dreamlike universe where the dancer’s silhouette moves gracefully through the night. Conceptualized and directed as a seamless blend of storytelling and advanced production techniques, the campaign highlights the necklace’s elegance while embodying the brand’s innovative vision.
YEAR: 2025
CLIENT: Les Néréides Paris
ROLE: Art Director / Producer
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